In an omnichannel environment, managing and selling ads is becoming too complex for humans to handle alone. That’s why many are turning to AI tools to maximize ad inventory monetization. AI can ...

CloudX CEO Jim Payne has a new startup that uses AI agents to take the pain (sorry, had to) out of mobile ad monetization.

Roku (ROKU) is set to announce fourth-quarter earnings on Thursday, and investors will watch out for the TV streaming company’s  advertising monetization and its strategy to diversify demand as well ...

Cineverse (CNVS) announced the acquisition of IndiCue, an advertising technology company. The acquisition integrates ...

YouTube will no longer need to review individual content uploads for ad suitability in order for content creators to begin making money from their posts, ultimately streamlining the monetization ...

Goldman Sachs analyst Eric Sheridan maintained a Buy rating on Alphabet Inc (NASDAQ:GOOG) (NASDAQ:GOOGL) with a price forecast of $220 on Thursday. Sheridan said that expanding upon its recent AI ...

As a result of the deal, Cineverse expects to get a majority of its revenue from technology and streaming infrastructure ...

Meta META closed the second quarter of fiscal 2025 with excellent financial results which included sales growing 22% to $47.5 billion and operating margins rising 500 basis points to 43%. The firm’s ...

Pinterest's Q3 earnings beat expectations, but sluggish U.S. user growth and declining ad pricing led to a >10% drop after-hours. I am downgrading Pinterest to a sell due to weaker user growth, lack ...

The rise of Free Ad-Supported Streaming TV (FAST) has opened a new frontier for content owners to monetize their libraries. By offering viewers free content and generating revenue through ads, FAST ...

Harmonic's VOS ® 360 Ad SaaS has been Officially Integrated with FreeWheel for Server-Side Ad Insertion and In-Stream Advertising Harmonic's VOS360 Ad is an innovative cloud-native, stand-alone SSAI ...