Hy-Vee announced Monday the appointment of two new executives to its in-house retail media arm, RedMedia. Kathryn Mazza is joining Hy-Vee as senior vice president of RedMedia, and Britt Polihronis ...

Hy-Vee has teamed up with Grocery TV to power in-store retail media for the grocer, according to a Wednesday announcement. Hy-Vee will add more than 10,000 screens to display advertising across more ...

Hy-Vee recently debuted its full-scale retail media network at Groceryshop 2023 in Las Vegas. Hy-Vee RedMedia will connect brands directly with Hy-Vee’s customer base across multiple platforms. This ...

Hy-Vee is the latest supermarket chain to get into the retail media game with Hy-Vee RedMedia, which is designed to be a full-scale retail media network that enables brands to connect with the ...

WEST DES MOINES, Iowa — The state of Minnesota continues its push to find more locations and more opportunities for residents to get vaccinated against COVID-19. On Monday, Gov. Tim Walz announced ...

Hy-Vee is launching the full-scale version of its retail media network, Hy-Vee RedMedia. "The West Des Moines, Iowa-based retailer described the platform as a disruptor in the retail media landscape ...