LEGO has called the new system its "most revolutionary innovation since the creation of the minifigure in 1978". | ITV ...
The first LEGO Smart Bricks Star Wars set has received mixed reactions from fans, highlighting excitement and concern over ...
LEGO unveiled Smart Play at CES 2026, embedding interactive tech into bricks. The first Star Wars sets launch March 1, with ...
Lego has launched its new interactive Smart Play, which consists of Bricks, Tag, and Smart Minifigures at the CES 2026 event.
This Christmas, all my youngest wanted under the tree was The Temple Bounty. For the uninitiated, this is a massive Lego ...
The Smart Play system as a whole is going to make its debut in the Lego Star Wars theme, with—obviously—an X-Wing set and a ...
The new sensor-packed Smart Play Brick will land this spring as part of a special Star Wars collection. The update adds ...
LEGO has released another building set targeting retro gaming enthusiasts, and this one isn't going to break the bank!
A compact, gaming-themed building set priced at $20 has become the latest expression of Lego’s strategy to blend nostalgia ...
The Retro Gaming Console is one of nine new Lego Creator sets. The January 2026 lineup also features the $20 Fierce Dinosaur, ...
One LEGO builder shares a look at their completed replica of their parents' house, capturing the real-life structure in block ...
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