LEGO SMART Play is here with sensor-packed SMART Bricks, Tags and Minifigs bring screen-free sounds, lights and reactions to ...

This was my first proper hands-on with Lego Smart Play, and more specifically, the new Lego Smart Brick. Lego says this is ...

At CES this week, Lego announced Smart Play, a new interactive way to play with Lego builds. Here's how it works and when you ...

For example, the most attention-grabbing thing you can do with Lego’s flagship set is have a lightsaber battle. Two Smart ...

The new brick will make play more interactive for Kentucky kids and families. Sets will release in March, and preorders start ...

As I detailed yesterday, the Smart Play system contains three elements. The Smart Brick is packed with technology like ...

LEGO has revealed the next level of bricks as they debut their new SmartBrick sets, which all bring life to your sets ...

LEGO has revealed the next level of bricks as they debut their new SmartBrick sets, which all bring life to your sets ...

The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...

LEGO introduces revolutionary screen-free SMART Play technology at CES 2026, bringing interactive sounds and lights to ...

Lego is using the galaxy far, far away to launch one of its biggest innovations in years... and it's already raising eyebrows ...

Neat idea, but with no mention of a dev kit it's another sign of Lego's descent into designing nothing but fun on rails Not ...