Given NGL's track record of dubious growth hacking, this partnership with Mode Mobile seems like a good match.

Attribution measurement is still a mess; video podcasting struggles with effective advertising; and NIL deals are taking off ...

Upper Echelon is a tech-adjacent channel, and because AI features on our phones, outside LLMs, are largely pretty useless, ...

For most of us, our smartphones are like another appendage. We can't imagine life without these pocket-sized devices that put the world at our fingertips. And with mobile usage continuing to grow, ...

Microsoft sent emails to some advertising announcing the retirement of the Microsoft Advertising mobile app. The app will stop working as of January 2026 and will be removed from the app store this ...

Microsoft is alerting users that the Microsoft Advertising mobile app will be shut down in January 2026, ending mobile-based campaign management for advertisers. Why we care. Advertisers who rely on ...

AT&T and T-Mobile continue to throw shade at one another, with the Un-Carrier releasing a new ad that defends its own network while poking fun at its rival. The new ad once again features Billy Bob ...

TV’s news shows are often brought to you by a sponsor. Now, in the case of CNN, so too is its actual newsgathering. As part of a bold ad deal, T-Mobile’s logo will turn up often on CNN’s digital ...

AT&T yesterday sued the advertising industry’s official watchdog over the group’s demand that AT&T stop using its rulings for advertising and promotional purposes. As previously reported, BBB National ...

AT&T has launched a new ad campaign starring Luke Wilson that calls out T-Mobile for alleged misleading marketing practices. The move highlights the growing rivalry between the two carriers as ...

AT&T today launched a new ad campaign that goes after T-Mobile, calling out the "litany of misleading and deceiving claims in T-Mobile's marketing." AT&T's new ad features actor Luke Wilson, with ...

Ryan Reynolds is having some fun with Hollywood’s ongoing backlash over the AI-generated actress Tilly Norwood. In his latest Mint Mobile ad, the actor stars alongside a real Natalie “Tilly” Norwood, ...